Geographic and Product Diversification Facilitating an Improper Distribution of Wealth

This paper is aimed to show evidence about unbalanced wealth distribution in Mexico, affording more information, knowledge and sensitivity from citizens and Mexican government on behalf of looking for an equitable economic development and increasing the national welfare are the objective from this investigation. Across the assumption: “The growth of FEMSA from geographical and product diversification cannot be considered as a directly proportional indicator to the increase personal and economic welfare of their workers”. Was used a qualitative methodology, running an indicators analysis and FEMSA ́s workers and former workers interviews. The result was that the assumption is correct being relevant and necessary to generate measures allowing a balanced wealth distribution and a real growth of national economy.